Nike Drops Showcase Films

Scripts | Video Production | Interviewing | Editing

While at Nike, I got to talk to a lot of designers who make some pretty cool things—then make films unveiling their behind-the-design stories about said cool things. Like the Nike Tiempo Legend V, a modern revolution to a timeless, iconic boot. 

We shot the b-roll, edited the scripts and finessed these minis all in-house in the Commercial Content center of excellence. We ended up creating a few of these beauties for Nike Football and Nike Running. My personal goal was to make sell-through a bit sexier and a lot more human, which this spot did a pretty nice job of. 

 

Here's a Nike Running video for kicks. Different shoe, same flavor.

Jessica Stacy1 Comment